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Comments on "On Conjoint Analysis and Quantal Choice Models"

Plott, Charles R. (1980) Comments on "On Conjoint Analysis and Quantal Choice Models". Journal of Business, 53 (3). S45-S46. ISSN 0021-9398.

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Two points touched upon in the Madansky paper (this issue) could use elaboration, and a third point needs to be introduced. The first point is sufficiently obvious to those who work on the theoretical aspects of measurement theory, but perhaps it is not so obvious to those with applied proclivities.

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Additional Information:© 1980 by The University of Chicago.
Issue or Number:3
Record Number:CaltechAUTHORS:20140220-105354324
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Official Citation:Comments on "On Conjoint Analysis and Quantal Choice Models" Charles R. Plott The Journal of Business , Vol. 53, No. 3, Part 2: Interfaces Between Marketing and Economics (Jul., 1980) , pp. S45-S46 Published by: The University of Chicago Press Article Stable URL:
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ID Code:43897
Deposited On:20 Feb 2014 19:08
Last Modified:03 Oct 2019 06:12

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