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Testing Minority Preferences in Broadcasting

Dubin, Jeff and Spitzer, Matthew L. (1995) Testing Minority Preferences in Broadcasting. Southern California Law Review, 68 (4). pp. 841-884. ISSN 0038-3910.

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The U.S. government has several policies and programs designed to increase the number of radio and television broadcasting stations owned by racial minorities. Increasing the number of minority-owned broadcasting stations, the government claims, will diversify the content of broadcast programs by increasing the amount of minority-oriented programming. Minority owners will program their stations differently from white owners, the government claims. In this Article we present the first econometric test of these propositions about minority ownership of broadcasting stations, as well as a number of other related propositions. We conclude that increasing the number of minority-owned broadcasting stations increases the amount of minority-oriented programming. We also conclude that increasing the number of female-owned stations-a policy that has been ruled unconstitutional-would be just as effective at increasing minority-oriented programming.

Item Type:Article
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URLURL TypeDescription ItemEarlier version published as Social Science Working Paper 856
Additional Information:© 1995 University of Southern California Law Center. The authors wish to thank Florence Setzer, Mark Zupan, Jane Halperin, the participants at workshops on the Article at the University of Southern California Law Center and participants in a session of the 1992 Telecommunications Policy Research Conference. Research assistance was provided by P. Scott Burton, Eric Rosin, and Bruce Eisen.
Issue or Number:4
Record Number:CaltechAUTHORS:20171107-080740918
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Usage Policy:No commercial reproduction, distribution, display or performance rights in this work are provided.
ID Code:83017
Deposited By: Tony Diaz
Deposited On:07 Nov 2017 18:54
Last Modified:03 Oct 2019 19:01

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